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Acquisition in Romania
At the end of 2015, Carrefour signed an agree-
ment with the Rewe group to acquire 86 Billa
supermarketslocatedthroughoutRomania,with
atotalsalesareaof 83,000sq.m.Thisacquisition
will enable Carrefour to become the leading
supermarket operator and will strengthen the
multi-formatofferinginthecountry.
Development of Supeco banner
In Spain, the Supeco banner, the family cash & carry, now numbers 14 stores.
In2015, four newstoresopened their doors, including inAlcorcón (Madrid region),
whichwelcomed its first customersat theendof September. Thestorehasasurface
areaof 1,700sq.m.andoffersmorethan4,500productsatverycompetitiveprices.
This economy supermarket banner is alsobeing tested inBrazil andRomania.
A facelift for Bairro
In Brazil, the first Bairro supermarkets were
rejuvenated to offer customers a warm, friendly
shoppingexperienceinmodernisedspaces.
The dynamismof supermarket banners
In2015, Carrefour continued to reinvigorate its
supermarkets throughsustaineddevelopment
and the renewal of some concepts.
Nearly400newstoreswereopenedunder theMarket,
BairroandSupecobanners, bringing the total number
to3,462supermarketsby theendof the year.
LEADERSHIP AND AGILITY /
Multi-format expansion to increase convenience
10 UNIQUE AND MULTIPLE
/ 2015 ANNUAL ACTIVITY AND RESPONSIBLE COMMITMENT REPORT