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1
2
1-3.
Targeted growth
Carrefour is expanding
its geographical
coverage by
developing its store
network in both
mature and emerging
markets, directly
or through
well-established
partnerships.
In 2014, the Group
opened 755 new
stores, including
518 convenience
stores, and completed
several significant
operations: the
acquisition of Dia
stores and 128 Coop
Alsace stores in
France, along with
53 Billa supermarkets
and 17 Il Centro
convenience stores
in Italy.
2.
Enlarged, remodelled
and renovated stores!
Supported by its
expert commercial
property teams,
Carrefour continues
to modernise its
assets in cooperation
with key players in
the local economy.
With a €2.4 billion
investment, Carrefour
is focusing on comfort,
a friendly atmosphere
and expanded
services to satisfy
customers and earn
their loyalty.
4-5.
E-retailer
Carrefour continuously
invests in the research
and testing of new
services and solutions
in response to
changing consumption
habits. The Group is
developing innovative
e-commerce websites
and services that are
economical, practical
and easy to use.
In addition to its
drive
service for grocery
shopping, Carrefour
now offers a
click
& collect
service for
non-food purchases
in France.
6.
An ecosystem
to benefit customers
With the creation of
Carmila, Carrefour
has enhanced the
dynamics of its
commercial ecosystem
by simultaneously
renovating its
shopping centres,
stores and car parks.
This has resulted in
friendly and attractive
centres that offer
comfortable sales
areas, pleasant
and connected retail
environments.
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