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2013 ANNUAL ACTIVITY AND RESPONSIBLE COMMITMENT REPORT
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hypermarkets and supermarkets or compact check-out
counters in convenience stores, as well as new lighter,
easier-to-use trolleys, interactive terminals offering tips,
and rest areas. In Taiwan, customers can now lighten their
load while shopping by using the new lockers at store
entrances;
•
the development of a warm, direct, and dynamic visual
look.
Each renovated site reflects its own clientele by
integrating visual elements inspired by the regional heritage,
such as patterns that suggest the local plants and animals
on the façade or the names of neighbouring towns at the
check-out. In China, the Shanghai Wanli store now features
newwork uniforms in its various fresh produce departments;
•
the improvement of stores’ environmental performance.
The renovations are part of the Group’s overall approach
to sustainable development. The renovated stores offer
customers amore serene and pleasant environment that fits
into the surroundings, with new green spaces and shaded
pathways, balanced lighting and temperatures inside. They
also generate significant savings; the store in La Chapelle-
Saint-Luc, France, achieved a 30% savings in energy,
for example.
RENOVATION: CALLING ON A WEALTH
OF LOCAL TALENT
Renovating stores and shopping centres is also an oppor-
tunity for Carrefour to contribute even further to the local
economy. By hiring employees to improve service in the
departments and at check-out, stores create jobs. In addi-
tion, the Group hires architects, urban planners, and small
businesses from the region to carry out the work.
In Mondeville, France (outside Caen), building the
Mondevillage retail park employed nearly 30 contractors,
75% of them regional companies. Expanding shopping
centres also brings in new boutiques, which in turn create
lasting jobs. This is the aim of the approach: the stores are
implicated and rooted in the local economy, which makes
them even more responsive to their customers’ needs.
Single check-
out lines reduce
stress for
employees and
for customers,
who now wait
2-3 minutes
rather than
7-10 minutes
for a traditional
check-out line.
Carrefour
Montesson
hypermarket,
France
ENVIRONMENTAL
BENEFITS
OF RENOVATIONS
Renovations are an opportunity for Carrefour’s
teams to take concrete steps toward the Group’s
target of reducing energy consumption in its stores
by 30%
(1)
and greenhouse gas emissions by 40%
(2)
.
Ageing facilities are replaced with more energy-
efficient equipment and technologies, redesigned
insulation systems, etc. Whenever possible, stores use
LED lighting, closed coolers in the fresh and frozen
food departments, and centralised management
systems that save significant energy in comparison
with an unrenovated store. In addition, site extensions
and renovations reflect current environmental
standards, taking the opportunity to create new
green spaces and shaded walkways or use durable,
recyclable materials. Neighbouring communities
also benefit from the many initiatives to reduce
sound pollution. In January 2014, all these efforts
made Carrefour the first French retailer to obtain
Afnor ISO 50001 certification, in recognition
of its efficient energy policy in stores and head
offices in France.
(1) 30% reduction in energy consumption per square metre
of sales area by 2020 (relative to 2004).
(2) 40% reduction in greenhouse gas emissions (GRI scopes 1
and 2) by 2020 (compared with 2009 in France, Belgium, Spain
and Italy).
OVERVIEW