Carrefour - 2017 Registration Document
2 CORPORATE SOCIAL RESPONSIBILITY Protecting biodiversity CARREFOUR | 2017 REGISTRATION DOCUMENT 51 Promoting agroecological and organic farming, and supporting fair trade 2.3.2 Actions addressing SDG 2 Carrefour promotes agroecology and encourages the use of resilient farming practices that will boost productivity and output, contribute to the conservation of ecosystems, and gradually improve the quality of land and soil (target 2.4). Carrefour’s new Marché Interdit (Forbidden Market) offering allows customers to participate in preserving genetic diversity in seeds (target 2.5). Carrefour’s policy In launching the Carrefour Quality Lines in 1992, the Group took a cooperative approach to encourage partners to manufacture goods using innovative practices that protect the environment and biodiversity. Carrefour Quality Lines producers use integrated pest control and crop rotation, and abstain from spreading sludge from waste treatment plants, using soil-less crop production and applying post-harvest chemical treatment on fruit and vegetables. Specific criteria for different product families complete these principles. Some 25,000 producers are long-term partners of the Group on more than 450 Carrefour Quality Lines. Carrefour targets a substantial rise in the sale of Carrefour Quality Lines and 5 billion euros in sales of organic products by 2022 [CSR Index]. Carrefour’s policy addressing this objective involves developing loyalty among the best suppliers of Carrefour Quality Lines and organic products. Did you know? Carrefour’s five-year plan for organic farming in France seeks to strengthen its position as market leader, increase its status as a key partner for French organic producers and offer affordable organic products to the broadest possible cross-section of the public. The underlying manifesto on organic products covers three points: tasty: building pleasure into the organic food ● experience, and preserving the real flavour of food; convenient: affordable pricing, wide product range, ● broad geographic coverage and inspirational customer information; local: French-grown produce to support the ● development of French organic farming. In carrying out the measures outlined in the plan, Carrefour France strives to give partner producers greater visibility and sound commercial, technical and financial support. Carrefour has also developed a broad range of organically sourced fresh produce, grocery products and cosmetics. Carrefour stores now sell over 2,500 certified organic food products. Carrefour also offers more than 750 fair trade products (Carrefour brands and national brands) across the world. The best-selling products are coffee, chocolate, flowers, tea, honey and sugar. Carrefour intends to develop product imports from small producers with both fair trade (such as MaxHavelaar ® ) and organic farming certification.
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